Athenic5 Aug 2025• 6 min read

Athenic Approvals Intelligence Enters Beta

Athenic Approvals Intelligence layers context-aware routing, policy automation, and evidence trails across every workflow.

MB
Max Beech
Head of Content

TL;DR

  • Approvals Intelligence adds context-aware routing, risk scoring, and persistent evidence trails across Athenic workflows.
  • Teams can codify policies, escalate edge cases instantly, and audit decisions without spreadsheets.
  • Beta is open to existing Product Brain workspaces -apply inside your dashboard today.

Key takeaways

  • Dynamic routing pairs every request with the right approver using expertise, load, and risk signals.
  • Policy automation keeps marketing, security, and finance aligned without manual checklists.
  • Evidence trails live in your knowledge graph, so audits and retrospectives take minutes, not days.

Athenic Approvals Intelligence Enters Beta

We built Approvals Intelligence to remove the last bottlenecks between ideas and impact. You told us spreadsheet trackers, ad-hoc Slack approvals, and slow escalations made launches painful. The new beta adds dynamic routing, policy automation, and rich evidence trails on top of the approvals workspace showcased on our features page.

What’s new in Approvals Intelligence

Context-aware routing

Requests now analyse team capacity, expertise tags, and urgency before auto-assigning reviewers. If someone is overloaded, routing shifts in real time.

SignalData sourceResult
ExpertiseKnowledge graph, project tagsAssigns subject-matter reviewer
CapacityCalendar + workloadRe-routes when SLAs at risk
RiskPolicy engineAuto-escalates to leadership
Routing with Approvals Intelligence Request intake Dynamic routing
Approvals Intelligence blends expertise, capacity, and risk to send requests to the right approver instantly.

Policy automation

Encode marketing claims, security reviews, and finance guardrails inside the policy engine. Requests that meet criteria auto-approve; edge cases escalate with full context. It mirrors the configuration available on our approvals feature page.

Evidence trails

Every decision stores artefacts -contracts, screenshots, customer tickets -in the knowledge graph. Auditors and leaders can trace why a call was made in seconds.

Evidence trail across approval lifecycle Audit-ready decision
Every approval stores evidence, decisions, and policy context for audit readiness.

“[PLACEHOLDER quote from beta customer on Approvals Intelligence.]” - [PLACEHOLDER], COO

How teams are using it during beta

  • Growth: Auto-approve low-risk campaign tweaks while escalating high-stakes AI claims through compliance, reducing review time by 63%.
  • Security: Bundle SOC 2 artefacts automatically, cutting questionnaire response time to under 48 hours.
  • Finance: Track pricing exceptions with margin impact, pushing insight to the deal desk workflow.

How to join the beta

  1. Open your Product Brain dashboard.
  2. Navigate to Approvals → Early Access.
  3. Complete the readiness checklist (policy templates, approver tags, escalation rules).
  4. Our team activates Approvals Intelligence within 48 hours.

We’re rolling access to teams running multi-step approvals across marketing, product, and compliance. Spots are limited so we can ship fast improvements.

FAQ

What does it cost?

Approvals Intelligence is included in existing Growth and Enterprise plans during beta.

Can we bring our own policy rules?

Yes -import JSON or CSV policy definitions, or build in the UI. The engine supports versioning and rollback.

How do we share feedback?

Inside the beta workspace you’ll find a feedback panel routed directly to our product team. Weekly office hours run every Thursday.

Author

Max Beech, Head of Content

Last updated: 5 August 2025 • Expert review: [PLACEHOLDER], Product Lead (Approvals)